“Between the hurricane and the snowstorm, we’re monitoring it,” Yankees chief operating officer Lonn Trost told WFAN host Mike Francesa on Tuesday. “It’s rougher than in years past. It’s rough for the Yankees.”
Trost admits that luring fans to the park isn’t as easy as it once was, despite the fact that the product is the Yankees. The landscape is changing, and New York is attempting to stay with the pack by offering fans different experiences.
“Fortunately our full-season tickets have renewed at a greater percentage than we thought they would, (so) we’re very pleased with that,” Trost said. “But it’s still different than it was in the past. In the past, you put your tickets on sale and tickets were purchased. Now, like every other club, there are experiences, there are benefits.
Sure, blame the weather. How about the fact that new Yankee Stadium is more like a board room than a ballpark? Or how reportedly local politicans were threatened to not join fan protests about the club dumping Stubhub in favor of higher-priced Ticketmaster? Or that a once intimidating venue has become a “very easy place to play” for opposing players?
But, wait…problem solved!
“We have a new legacy club that we’ll be announcing pretty soon, which will provide season-ticket holders the ability to have their children run the bases, for them to get upgrades, to sit in during press conferences.
Hooray!



10 Comments
The Weather February 12, 2013 21:43
Blaming me? What an insult.
Negrodamus February 12, 2013 21:57
The Steinbrenner kids are turning this into the fucking Mets.
Neil Hollander February 12, 2013 22:02
The Yanks are doomed to mediocrity . It’s no longer about winning. It’s about making more money and increasing the bottom line. They are done.
stuart phillips February 12, 2013 22:07
No drawing card..
Chiggie February 12, 2013 22:29
They refuse to admit that the product they are putting on the field isless than appealing.
Tone Deaf Person hears what Lonn is saying perfectly February 13, 2013 14:33
He has his head so far up his ass that he gives himself a heat hickey on his adam’s apple everytime he farts.
Ticketmaster is absolutely the worst.
Letting the spawn of the super rich run around the bases before games constitutes the Yankees’s idea of a Youth Movement
saucY February 13, 2013 15:14
guys named Lonn……..
Mickey M. February 13, 2013 17:24
I like girls with small hands…
Leather Bound Books February 14, 2013 10:16
I really hate what this ball club has become.
A Rod February 18, 2013 20:55
I’m on vacations